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6 Best Apps For Sales Reps

In this week's blog, we talk about how to best improve the way our sales reps perform daily tasks with helpful, trusted systems. It's key to focus on daily tasks as this could accumulate to a lot of wasted time, changing one step in your sales process could have a great impact on sales in the future. See below our top 6 best sales tools/apps! Keynote Keynote allows you to create a presentation on your phone or tablet reducing the amount of equipment you have to travel with. It will have similar features and functions as you would expect on a laptop, for example; adding slides, editing and changing slides, text, images and more. https://www.apple.com/uk/keynote/ Keynote Keynote allows you to create a presentation on your phone or tablet reducing the amount of equipment you have to travel with. It will have similar features and functions as you would expect on a laptop, for example; adding slides, editing and changing slides, text, images and more. https://www.apple.com/uk/keynote/ Trello Manage projects with easy to access note boards, checklists and filters. Trello is a market leader and we use this for easy project management at Blue Alligator. https://trello.com/signup Trello Manage projects with easy to access note boards, checklists and filters. Trello is a market leader and we use this for easy project management at Blue Alligator. https://trello.com/signup Slack This mobile chat application makes it easier for you to keep in touch with colleagues and your customers. All your customers and colleague details will be added to the app to make it easier to contact them when on the road or at a trade show. https://slack.com/ Slack This mobile chat application makes it easier for you to keep in touch with colleagues and your customers. All your customers and colleague details will be added to…
Ben Furby
22nd August 2017
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Top 5 Tips To Have A Successful Business

1. Hire the right people To have a successful business, hiring the right people is a key aspect to allow your company to achieve their goals. To get a more exact target market for the job role within your business,  a well-written job description will help achieve this. 1. Hire the right people To have a successful business, hiring the right people is a key aspect to allow your company to achieve their goals. To get a more exact target market for the job role within your business,  a well-written job description will help achieve this. 2. Get your inventory under control By having your inventory for your company under control, It'll save you the time of having to manually search for the specific item you want to view. Having an unorganised inventory will create further problems when searching for an order, customer or products. A back office system will give you the capabilities of managing your inventory with ease and all in one place. You can have all your customer information in one place which will save time and make it easier when processing an order. 3. Stop writing and managing orders manually Writing your orders after a closed deal can be time-consuming and lead to fewer orders being placed. By switching to a sales order taking application on your iPad can benefit you and your company. This is because it'll save you time and the hassle of manually writing a customers order. Managing your previous orders can be long winded as they are easily miss-placed. The benefit of managing your orders with a sales taking application is that all your customers/orders and previous orders will be in one place and easily accessible. 3. Stop writing and managing orders manually Writing your orders after a closed deal can be time-consuming and…
Ben Furby
2nd August 2017
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Why Use E-commerce For Your Business?

Why use an e-commerce store for your company? E-commerce is an online selling network. This effective way of buying allows the customer to create a bulk order online, this, therefore, cuts out the hassle and is a quicker and easier transaction. Meaning you don't even need reps to sell your product. Benefits  The main benefit of using an e-commerce store is that it benefits the business and the customer. The wholesaler can reduce their prices of the products that they sell which will allow the consumer to purchase more stock at a more suitable price. The wholesaler can sell more products at a reduced price but will gain profit from this as it benefits both parties.   Also by using an online e-commerce store, it cuts out the unwanted wasted time. Without the e-commerce store wholesalers and consumers used a paperback catalogue, this wastes time that both companies can't afford. An advantage of an e-commerce store is that once you have placed your order the price is automatically calculated.   Types of e-commerce Business to consumer - is the most common type of e-commerce. This type of e-commerce is when a customer purchases a product from the wholesaler's website. For example; Homeware products from Home-ware business. Business to business - is where companies sell to other companies over the internet. An example of this would be our company Blue Alligator because we as a company sell products to other companies (SalesPresenter and CloudCart) Consumer to business - is similar to the business to business as in companies selling to other companies but the consumer is a retailer. For example; a consumer would sell a product or a service to a wholesaler that will benefit them from it and also the consumer because it will generate a good business deal. We hope you now know the…
bauser
5th July 2017
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5 Things To Consider In Your Email Marketing Campaigns

5 Benefits For Email Marketing 1. Have the right target audience For a successful email campaign, you need to have the right target audience. The target audience should be best suited for the campaign you are putting out to your customers/prospects. For example; Our target audience is B2B wholesalers that use paper orders and want a change. If we set our target audience to B2C, we wouldn't generate the same success. 2. Brand awareness within your campaign The company logo and layout should be their first thing to catch your viewers attention. Including content and images about a service that you are promoting will engage the viewers further. It will create a better success rate as the customer will have a visual of what they're interested in and will engage them further. 3. Sharing the campaign and referring it to someone The difference with an email campaign and a paper hand out campaign is that the email campaign is digital and can be shared multiple times to multiple audiences and generate a higher success rate. Sharing a campaign digitally will leave a long lasting impact as well as it can keep being shared and reposted. The offers and content might be invalid and need changing, or the layout might be outdated. With a digital email campaign, you can easily make amendments without any cost and it is easy to resend to your audience. 4. Measuring success with analytics You can measure the success by using analytics will show the open/click and interaction rates. Analytics will also show the subscribe and unsubscribe rate that has been generated from the campaign. A low/zero unsubscribe and a higher subscriber rate will show the campaign success. 5. Cost An advantage for emailing marketing is that it is cost effective. Leaflets/Brochures will be cut down significantly as…
Ben Furby
22nd May 2017
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Are Paper Orders Losing You Money?

We noticed a long time ago at Blue Alligator that paper orders take way too long to process and mistakes are made way too often. Reps don’t have key up-to-date stock figures so sales are made where the stock doesn't exist yet. Big events such as trade shows, stands are always busy and require speed and accuracy in order taking. Using paper to write an order can be long winded meaning potential customers are missed. Reinputting these orders after a show can take up to 2 weeks or more, this might even be an employees full-time job! Which makes a valid question, why actually use paper orders? You would think there would be some sort of software to speed this process up, right? Introducing SalesPresenter, the market leading wholesale order and sales application. Its streamlined order taking makes it easy to process orders and gain sales you thought never existed. We are here to help you understand just how well our system could work with your company. So you never have to rewrite an order again. You would think there would be some sort of software to speed this process up, right? Introducing SalesPresenter, the market leading wholesale order and sales application. Its streamlined order taking makes it easy to process orders and gain sales you thought never existed. We are here to help you understand just how well our system could work with your company. So you never have to rewrite an order again. Watch this short video to understand the key benefits of having a system like this! If you clicked the video you will now hopefully understand some of the crucial benefits. If not, here are some useful bullet points to consider: Saves Time Beautifully presented catalogues Up-to-date current stock figures Cost effective with quick ROI Orders…
Ben Furby
9th May 2017
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Why Should You Use A Promotional Mix

What is a Promotional Mix? A promotional mix is referred to one of the 4 p's of the marketing mix. This involves 4 sections; Advertising, public relations, personal selling and sales promotion. It is important to consider this as it allows you to set clear goals when starting a campaign. A promotional mix is referred to one of the 4 p's of the marketing mix. This involves 4 sections; Advertising, public relations, personal selling and sales promotion. It is important to consider this as it allows you to set clear goals when starting a campaign. Why use a Promotional Mix within the planning of a campaign? To create a successful campaign. A promotional mix takes the 4 areas into consideration (advertising, public relations, personal selling and sales promotion). It will increase the campaign's success due to the areas that have been considered. Advertising will allow your campaign to be seen by your audience and those who have interest. This is the main aspect because without using advertising from your promotional mix your campaign won't be as successful. This is because it won't have the promotion needed to allow your customers and audience to see the campaign. Public relations will handle all the comments and interactions. For example; if a potential customer responds to the campaign, they should get a response and inform them where they can find out more information. This will give your brand a positive view from the public because you are interacting with the audience and showing that you are a trustworthy brand/company. Public relations will handle all the comments and interactions. For example; if a potential customer responds to the campaign, they should get a response and inform them where they can find out more information. This will give your brand a positive view from the…
Ben Furby
28th April 2017
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5 Ways To Sell To First Time Buyers

 5 ways to sell to first-time buyers First-time buyers can come in at any stage of the sales funnel. They might just be browsing online or they might be at your checkout thinking whether they should make the purchase before all the budget is gone. Let's face it most people like spending money to increase their own sales BUT, if they're a first-time buyer normally they want more information before they splash the cash. Here are the top 5 ways to sell to first time buyers: 1. Testimonials - Giving potential customer testimonials and even product reviews to look either for one specific product or a whole company overview. This will push first-time buyers over the edge if your testimonial is compelling. Make the review/testimonial short and effective, highlight stats and figures such as ".... has increased our sales by 50%" this will keep your first-time buyers engaged. Ask existing customers to get on board with good reviews, at the end of the day buyers still like to see what other buyers thought of the product. 2. Demonstrations - Letting a potential customer see a demonstration of your product/service will show them exactly how it works. This will be valuable if competitors haven't got the same thing in place, you will be way more trustworthy towards a company if you see exactly what the product/service does. 3. Remarketing - This is where you pay for "cheap" advertisement for example; you go to buy a pair of shoes from Amazon but end up cancelling. Later that day similar shoes display on another website such as Facebook, they then appear on another website etc. Remarketing allows you to target customers that have visited your website before. This will then follow your buyer around their searches which costs £0.00 until they re-click that ad and even so it's…
bauser
26th April 2017
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How Can SEO Improve Traffic To Your Website

Why is SEO important? Excluding SEO from company’s website could be potentially losing you valuable traffic. It is important to include this to your website. Without, it you could be letting your competitors generate more leads from ranking higher than you on search engines. Excluding SEO from company’s website could be potentially losing you valuable traffic. It is important to include this to your website. Without, it you could be letting your competitors generate more leads from ranking higher than you on search engines. If your SEO (search engine optimisation) doesn't link to what you are presenting or you haven’t optimised posts using keywords and descriptions, it'll put your website further down search engines this will make it harder for new potential traffic to stumble upon. You will generate more brand awareness due to it being higher up on the search engine. Leads will be more inclined to trust your company if you’re ranked highly in the search How can it improve your website? If written correctly, can be a very powerful selling tool. This will help your website gain a higher percentage of leads, make sure your call to action is clear and concise for those leads to turn into sales. (Hint) Linking to partners that have good sources of content that are somewhat relevant to your company can be a really effective way to gain leads. If written correctly, can be a very powerful selling tool. This will help your website gain a higher percentage of leads, make sure your call to action is clear and concise for those leads to turn into sales. (Hint) Linking to partners that have good sources of content that are somewhat relevant to your company can be a really effective way to gain leads.
Ben Furby
11th April 2017
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Blue Alligator Visits The Sales Innovation Expo

The Blue Alligator team attended the Sales Innovation Expo this week for the first time in a couple of years. Lots of useful hints and tips from various speakers throughout the day both on marketing and selling your products/services. Something that was also very useful was meeting some of the SAAS based providers and finding out a little more about how the bigger players in the world are hooking into each other. The daily sales seminar gave us a good insight on how we can use a different selling method when approaching certain customers and interacting with them. Some great hints and tips came out of it giving us some extra tools in the tool box for future use. Thanks Daniel Disney! The daily sales seminar gave us a good insight on how we can use a different selling method when approaching certain customers and interacting with them. Some great hints and tips came out of it giving us some extra tools in the tool box for future use. Thanks Daniel Disney! There were also a lot of suppliers of web traffic analysis software, in particular, LeadForensics who showed us the opportunities that could be missed in the 98% of web traffic that doesn’t convert. Very valuable information when looking at your google analytics data! There were also a lot of suppliers of web traffic analysis software, in particular, LeadForensics who showed us the opportunities that could be missed in the 98% of web traffic that doesn’t convert. Very valuable information when looking at your google analytics data! Aside from all the business talk we took to the track and had a competition between us. Our sales manager came out on top but only because of the error from the apprentice on the last corner… Keep an eye out, Blue Alligator are on track…
Ben Furby
31st March 2017
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Updating Your Website Leads To More Enquiries

Modern styled website Updating your current website is one of the best and simplest ways to increase traffic to your website and increase sales. If your website is looking plain and outdated, then you might not be getting the amount of traffic you are aiming for. We learnt this from experience, since updating our website we've seen a huge increase in enquiries and traffic. This is because it looks modern, clear information about the company and what we provide. Frequently updating blog posts and adding relevant information By frequently updating your blog posts and information on your website will engage the audience at a larger scale. This will also give the audience an overview of your company. When adding information to your website try and mix it up by not always talking about your company. Write about relevant topics such as trade shows if you're attending, different backoffice systems that can be used and much more. By frequently updating your blog posts and information on your website will engage the audience at a larger scale. This will also give the audience an overview of your company. When adding information to your website try and mix it up by not always talking about your company. Write about relevant topics such as trade shows if you're attending, different back-office systems that can be used and much more. Have a clear contacts page which will get customers attention If on your current website you do not have a contacts page or if you do and it isn't well laid out, it might be worth updating this. By updating your contacts page it'll attract more customers as their first impressions will be that it is professional looking. It doesn't need to be flashy but it needs to be placed correctly and well presented. If…
Ben Furby
20th February 2017
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